Strengthening, adding and protecting long-term value
Communications strategy
Communications strategy
As a strategic communications firm, we advise our clients what to do and how to do it while taking into consideration their ultimate purposes and context they're operating in. We add real value through strategic communications to our clients in an impactful and sustainable way.
Localization
Localization
Political and cultural differences bring extensive challenges to international companies to localize. We map cultural differences between our client’s organization and its partners, to create a plan for how best to manage the differences in communications.
Thought leadership and content development
Thought leadership and content development
We understand clients in order to position and present key messages, thought leadership, press releases, op-eds, and infographics in both Arabic and English. We help our clients build and lead with the narrative.
Media relations
Media relations
We serve as our client’s first point of contact for all media relations and media inquiries, evaluating opportunities and providing first line responses when necessary.
Media monitoring and analysis
Media monitoring and analysis
Media monitoring is essential to avoid any surprises that may impact your reputation or operations. KREAB closely follows developments and news from the government ministries and departments most relevant to your business, along with industry news and trends. We provide clients with either daily, weekly, or monthly reports that contain not only the raw news and updates, but also analysis and recommendations.
Crisis communications
Crisis communications
Being able to act quickly in the right way is critical to effective crisis communications. We establish mechanisms in advance to react quickly and effectively when a crisis hits. We also act as part of your crisis management team during crisis.