Strategic Resource Approach and the Future of the Green Deal
We are now in a pivotal era for Europe’s reindustrialisation and resource efficiency. For Europe, strategic and industrial independence will be driven by polices that consider how to efficiently manage our resources. Traditional sectors are now tasked with finding methods to reduce their environmental impact, amidst growing pressures from resource scarcity and circularity mandates. Decision-makers are in anticipation of viable timelines and tangible plans for this industrial shift, promising public funds in return.
Central to these efforts is the effective and circular management of strategic resources. The transition to a low-carbon economy and the advancement of manufacturing within the EU heavily rely on the availability and efficient use of materials, water, and energy. The crucial decisions for these significant technological and systemic transformations are fostered through ongoing dialogues between the industrial sector and EU policymakers. Since 1995, Kreab has been instrumental in facilitating such discussions, fostering trust in EU decision-making by addressing industrial challenges posed by legislation and advocating for realistic, feasible EU policies and regulations.
Our working methodology
The Industrial Sustainability Team specialise in dialogue with decision-makers and support clients navigating regulations at all levels — from the UN and OECD to the EU, as well as at the EU national and regional level. At the core of our approach is problem-solving that creates win‑win outcomes for industry and authorities.
Our working method is rooted in a deep understanding of the policy environment—its constraints and objectives—and in using this insight to translate industry’s technical and economic perspectives into aligned and effective policy responses.
This approach helps our clients impact policy and gain early insights, enabling them to adapt, innovate, and develop new offers and services.
Our comprehensive services
Intelligence & Advice
Intelligence & Advice
The foundation of any initiative is understanding. Kreab empowers organizations with pertinent EU policy insights, concentrating on industry-relevant issues and analyzing potential impacts. Our goal is to demystify the policy process at each stage, enabling informed decision-making for shaping the future. Kreab also offers counsel on implementing and interpreting legislative measures through engagement with European Commission units and member state agencies.
Strategy & Messaging
Strategy & Messaging
Utilising the intelligence collected, Kreab crafts advocacy tactics and formulates messaging for impending legislative initiatives. Our approach is data- and science-driven, aiming to accurately represent industry perspectives and build stakeholder trust. We believe that sustained dialogue between the industry and policymakers leads to better legislative outcomes and smoother implementation.
Advocacy & Alliance Building
Advocacy & Alliance Building
Kreab's advocacy efforts are the practical application of our strategies and messaging. We focus on delivering quality inputs, ensuring engagement with key stakeholders, participating in relevant workshops and seminars, and maintaining follow-ups to achieve legislative objectives. Building alliances with industry peers, scientific bodies, and think tanks is a crucial part of our process.
Additional Kreab Industrial Sustainability Practice Offerings
Funding
Funding
Kreab sources and organizes funding information pertinent to the Green Deal, tailored to industry needs. We assist in navigating funding opportunities, aligning projects with policy goals, and establishing beneficial partnerships.
Strategic Materials Analysis
Strategic Materials Analysis
Recognizing the critical need for certain minerals and materials, Kreab provides detailed analyses on supply conditions, regulatory challenges, and classifications impacting industry access and compliance.
Chemicals
Chemicals
Kreab helps facilitate the continued use of chemicals through targeted engagement with relevant authorities and supports organisations in managing chemical compliance within EU regulations.