Getting you ready to meet the media
For any organization, attention from the media can be a blessing — or a burden. Newspaper, television, and online journalists wield considerable power to influence perceptions and expectations, making skillful interview handling and effective message delivery essential. Kreab’s experienced trainers include former reporters with in-depth knowledge of how newsrooms work. They will help you reach target audiences through hands-on sessions that simulate real situations — from fielding friendly media inquiries to navigating high-pressure crises. All workshops can be flexibly tailored to your needs.
Media training
Media training
Every interview is an opportunity get your message across to your audience. But there are also risks, especially if your organization finds itself in a sensitive situation. Through hands-on sessions that can be flexibly tailored to your needs, Kreab’s experienced media trainers will help you refine your interview technique and message delivery, as well as body language and other visual aspects of communication.
Crisis management training
Crisis management training
Crises are fast-moving and unpredictable. Kreab’s workshops ensure that your team understands the correct in-house procedures for handling a crisis and how to deliver the right messages to your stakeholders. Workshops can be tailored to include report writing, message creation, preparation of media materials, interview training, social media handling, and more.